Sweet Tooth Pediatric Dentistry

Digital marketing helped Sweet Tooth expand from one location to eight in only three years

Sweet Tooth Pediatric Dentistry is known for delivering the best children’s dental experience in Kansas City, with reviews that reflect the trust they’ve earned. Once they chose to align their website and online presence with the quality of care they provide, the results spoke for themselves.

608%

More Website Visitors

218%

Phone Calls Increase

7

New Offices Opened

Their Challenge: Outstanding Care, But Hard to Find Online

Sweet Tooth had a strong brand and a visually appealing website. The problem was technical: the site was slow and lacked proper SEO optimization. Even with an outstanding patient experience, it was difficult to reach new families when the online presence wasn’t visible.

  • Website performance was slow, leading to long load times
  • Images were oversized and not optimized for speed
  • The site lacked sufficient content and clear information
  • Outdated WordPress plugins caused recurring errors
  • No tracking tools were in place to monitor activity
  • Booking and scheduling calls-to-action were unclear for visitors

After Working With Digitology

Digitology launched a new website for Sweet Tooth and began local SEO efforts to boost visibility. The impact was immediate, with website traffic climbing quickly and continuing to deliver strong results today.

  • Ranking #1 for 30 dental related keywords
  • Ranking #1 for their main target keyword
  • Easy appointment scheduling directly into their CRM
  • Hassle free new patient paperwork through their website
  • Expanding from 1 location to 8 locations spread across two dentistry practices
  • Consistent branding across multiple sites and their social media
  • 10x traffic growth
  • Large call and webform volume increase
  • Clear communication of their value and patient experience online

Services Used

  1. Website Design and Development
  2. Local SEO Optimization
  3. Content Strategy and Creation
  4. Technical SEO Fixes
  5. Conversion Optimization
  6. Analytics and Tracking Setup
  7. Ongoing Maintenance and Updates

The Result: Proof of Impact in Real Numbers

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